Archivo de Tags: Search Engine Optimization

21 Dic de 2010

We do use Twitter and Facebook links and ranking

Does Google use data from social sites in ranking? (…) We do use Twitter and Facebook links and ranking (…)

Finally, Matt Cutts confirmed a SEO suspect. Google uses Twitter and Facebook for SEO´s purpouses, even though this social media variable has not been enhanced yet.

This time Matt Cutts cannot deny the evidence…

It´s just the start of a new era but we can guess a future between SEO and SMO extremely linked. As anybody might already imagine, these two different ways to face marketing challenges share several search features which can determinate rank regular search results for users.

It´s still soon but your website will benefit by having highly reputation profiles on Twitter, Facebook and soon Gowalla, Foursquare, Linked In and other recognized social networks. So, remember a very useful rule: don´t be evil!

In the article What Social Signals Do Google & Bing Really Count?, from Search Engine Land website, you can find some relevant information regarding to this SEO and SMO issue as:

  • Social Search Ranking Isn’t Web Search Ranking
  • Web Page Authority Vs. Human Authority
  • PageRank, Meet SocialRank?
  • Who You Are On Twitter Counts
  • No Nofollow For The Twitter Firehose
  • Questions & Responses like retweeted articles, authority from tweets, tracked links

Also you can check this interesting article Twitter & Facebook links affect SEO on Google and Bing from Webseo Analytics. There is a nice comparition between Google and Bing SMO uses for SEO purpouses.

23 Oct de 2009

A SEO translation service for your web and customers

Web positioning requires an active presence in many languages. Contenido SEO offers a SEO translations service. Sometimes it is not enough to communicate in one language only. Clients and users use different languages for which new adapting strategies will have to be created through a translation service, a message to cultural, linguistic, and communicative needs we have.

Breaking the language barrier represents a challenge to successfully run web projects with multi-lingual clients. Nevertheless, the linguistic challenge has unique benefits for those who can successfully develop a multi-lingual content management:

  • It opens the message for potential or existing client
  • Efficient communication
  • Company brand reinforcement

Web positioning requires an active presence in different languages. Image from Liang Xiong

For certain companies and sectors, such as hotels and tourism companies respectively, the need to communicate a message in different languages is essential. It is clear that it is very important to be present in various conversations regardless of web positioning in search engines.

For this, Contenido SEO offers a SEO translation service with the following characteristics:

  • Translations with a SEO approach
  • We adjust to the linguistic special features of every language
  • Languages: Spanish, English, German, French, Portuguese, Italian and Catalan. (Ask for other languages)
22 Sep de 2009

Free SEO service with Contenido SEO

Contenido SEO generates content for hotels and companies. In order to provide a better service to our clients we offer the tools to improve web positioning on search engines.

If you want more details on SEO for your website, Contenido SEO offers a free SEO service which will allow you to easily see the state of your website in the search engines.

Website importance is determined by the SEO it has. Photo: Maria Kuroshchepova

Please explain your case in the attached form. Contenido SEO will send you a report for your web at no cost whatsoever.

15 Sep de 2009

Manage your corporate image with a web project

A correct management of a corporate image is essential in order to be able to communicate effectively. Contenido SEO conceives your project as a whole. A company’s presence on the web requires many efforts and resources. Not every hotel or company has the knowledge, time or resources to successfully face the many challenges required by the online communication of a hotel or company.

Web content, online communication, SEO, SEM, SMO, positioning on search engines, content for hotels, translations, programming, images, web design, blogs… all these names and acronyms can discourage use of all the possibilities the web generates.

Opening a communication channel on the net accurately expressing a corporate identity to users and clients is highly recommendable for any company. Managing a web project requires knowledge, professionalism and time so it can be correctly managed.

Contenido SEO has the necessary determination to launch and manage your project on the web. Contenido SEO offers the development of an integral online project including the tools and actions that better fit needs.

A correct management of a corporate image is essential in order to be able to communicate effectively. Contenido SEO conceives your project as a whole. Image from Ionut Dan Popescu

Contact Contenido SEO if you want to know what web project would better express your corporate image.

04 Sep de 2009

A SEO strategy is essential for search engines

A website’s relevance determines its SEO. First positions on search engines generate traffic that provide credibility and facilitate an investment return.

Being naturally positioned among the first positions on the result pages of search engines such as those of Google, Yahoo or BING constitutes one of the most ideal scenarios for a website.

Basically, SEO facilitates communicating a message effectively for the target public. Search Engine Optimization (SEO) can only bring benefits if correctly used:

  • It generates quality traffic,
  • It labels the brand,
  • It is an investment with guaranteed returns,
  • It identifies a web towards a targeted public,
  • And it is cheap compared to other online marketing actions…

A SEO strategy is essential in order to be well positioned among search engines. Each client requires a specific plan that varies depending on the goals that are to be achieved.

A SEO strategy is essential in order to be well positioned among search engines. Image: allegretto

Contenido SEO gives you the tools to improve positioning in all search engines. We analyze, optimize, and manage all internal and external optimization factors for your website paying special attention to those aspects related to contents.

  • Analysis and study of keywords
  • Content writing and optimization
  • Keywords density improvements
  • Creation and optimization of titles, snippets and other tags

Contenido SEO also offers:

  • Analytics and web design
  • Server Analytics

Contenido SEO provides content writing and optimization. Foto: Joerg Beuge